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  • Hayao Miyazaki and Toshio Suzuki work on new logo for Japanese craft beer brand

    In Japan, small breweries churn out excellent local craft beer that many say are better than the bigger brands. And it looks like Ghibli giants, Hayao Miyazaki and Toshio Suzuki, are supporting one of them. In fact, the two have worked together to create the logo for a specific Niigata-based brand called Echigo Beer.

    Miyazaki drew a Totoro-inspired logo with Toshio Suzuki’s signature in it. But why would he place Suzuki’s signature? Well, as it turns out, Suzuki wrote the calligraphy for the beer,  遊, pronounced yu, which means “enjoyment”. “The calligraphy turned out so well that it’s hard to believe I wrote it,” says Suzuki. “None of the wickedness in my heart is reflected in it.”

    However, Echigo Beer is only offering these bottles online via their parent company’s official website. They’re offering them as boxes of six bottles, and each six-pack costs 4,320 yen.

    source: Sora News 24



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