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  • Japanese cosplayer Ayato Nikukyu becomes the new face of a road bike ad campaign

    21-year old Ayato Nikukyu has become one of the most popular and well-known cosplayers in Japan. In fact, she has been rather in demand lately, promoting Bibi Lab’s Sera Kore line of schoolgirl uniform-style loungewear. She has also promoted a campaign for factory business Ohmiya, and now, she’s promoting bikes!

    Ayato Nikukyu is now promoting bike brand, Doppelgänger, and their range of road bikes. While many Japanese schoolgirls would rather ride a “mama bike” with its useful front basket, the cosplayer shows that road bikes can also be used for everyday purposes like the school commute.

    In fact, she even shows people how to properly use a road bike!

    “Always lock your bike”

    “Never go riding without a light”

    Always have the Doppelgänger bottle, which not only keeps you hydrated but also reflects light to keep you safe while out on the road.

    Doppelgänger has said that “the recent appearance of road bikes as a form of transport in anime and manga is gradually working to increase its appeal across a wide demographic of young women and students. With Nikukyu in the rider’s seat, the popularity of the road bike looks set to increase even further.”

    They are also featuring Nikukyu in their website, which includes a gallery featuring the cosplayer.

    source: Rocket News 24


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